FBC was born

Congratulations FBC for twenty years of work dedicated to the well-being of FBC members and to the success of FBC member companies in UAE, as business council member of DCCI Business Council Network since 2004.

It is wonderful to have had the chance to witness the establishment of FBC and its rapid growth and evolution through two decades, while being the first Chairman of FBC and having been re-elected as Chairman several times thereafter. During most of my years spent in Dubai, I was member of FBC Board. I moved back to Finland in August 2015.

Recently, in February 2024, I read an extensive article published in the leading Finnish newspaper, Helsingin Sanomat, on Dubai being the leading entrepreneurial haven for Finnish companies. Well, this was the case already in early 2000, when I moved back to UAE having earlier resided in Abu Dhabi 1995-97 and settled in Dubai – the construction of Dubai Marina only commenced officially in 2003.

In twenty years, in my mind, Dubai matured from a large city into a metropolitan with its booming economy and elaborate underground, multi-ethnic culture.

FBC, or rather FBG, Finnish Business Group, was initiated by the Finnish ambassador, HE Risto Rekola. Already in late 1990’s HE Risto Rekola often spoke at Dubai Golf Club about forming a Finnish Business Group comprising Finnish companies operating in UAE. HE Ambassador Rekola did in fact form an unofficial group of 35 Finnish companies, who occasionally held meetings chaired by the Ambassador.

At the end of 2003 an FBG meeting was held at the office of Axel Digital ME in Abu Dhabi, in which a preparatory group was formed to evaluate and take actions to officialize FBG in Abu Dhabi and Dubai. The meeting participants included a.o. HE Risto Rekola, Tito Gronow, Reima Okkola, Juho Halinen, Risto Marttila and myself, Pekka Rautimo.

As appointed member of the preparatory group, I frequently visited DCCI in Dubai in 2004 to discuss FBG becoming a member of DCCI Business Council network. One main prerequisite was to provide DCCI with a constitution for legal approval by DCCI. I received a copy of the Italian BC Constitution as a model, to be revised according to the needs of the new FBC.

An FBG Preparatory meeting was held in Abu Dhabi 14.01.2004, in which the activities of FBG were defined and the new FBC Board was tentatively nominated for approval.

DCCI held regular Business Council Roundtable meetings at the DCCI Building in Deira, Dubai, which meetings were enthusiastically attended by all business council representatives of multiple countries. For many, many years these meetings were chaired by Mr. Hassan Al Hashemi, of DCCI.

Normally FBC attended these meetings mainly with two representatives, FBC Chairman with FBC secretary or with representative of an FBC member company. Meeting news and/or DCCI notifications were forwarded to FBC members via FinnBiz website.

The Business Council Network of DCCI was one of the many initiatives taken by HRH Sheikh Mohammad Al Maktoum to promote, especially, Dubai as an international, entrepreneurial hub. And business was thriving in UAE.

In those days I once visited a Finnish firm, which had hired a young Indian man as driver/office boy, and by chance I overheard his telephone conversation with his acquaintance saying: “…Ok, ok – but what is in it for me?..”. I only then, jokingly, realised that the government boosted entrepreneurism in UAE had reached all levels of society.

We also had to create a unique identity for FBC: logo, letterhead, biz cards, website, etc. Regarding the logo, we asked ourselves, what do UAE and Finland have in abundance – water (lakes) / Finland, desert / UAE – and do  these two elements of nature have anything in common – yes – waves (ripples) in water – sand wave formations in the desert, which themes then did influence the current logo of FBC.

Axel Digital ME, a Finnish graphical firm located in Abu Dhabi, developed and finalized these items, including FBC website, at non-cost. These items and website were presented 14.12.2004 at FBC AGM by MD Risto Marttila, of Axel Digital ME.

Through the years, FBC Boards held regular, minuted meetings with an agenda prepared in advance. Activities of FBC were primarily based on the Yearly Action Plan prepared by the Board and presented at the AGM, Annual General Members’ Meeting. With delight and respect, I recall such dominant members of FBC Boards, as: Keijo Kuru, Reima Okkola, Sam-Erik Ruttmann, Markku Järvinen, and many others.

On the official side, FBC interacted closely with the Finnish Embassy, with the successive Finnish ambassadors being appointed Honourary Chairmen and Finpro representative or commercial attache being permanent member of the FBC Board. Through the years I recall embassy-related members on FBC Boards included: Matti Ruuskanen, Tito Gronov, Riku Niemelä, Tuomo Hyysalo, Jarmo Kuuttila, Esa Hurtig, etc.

FBC was also invited to many official occasions hosted by the Finnish Embassy for visiting Finnish delegations, such as: visit by Minister Mauri Pekkarinen (2010), Defence Minister Jyrki Häkämies (2010), Prime Minister Jyrki Katainen and Foreign Trade Minister Alexander Stubb (2013). And all Finns, who participated, remember the open-to-all-Finns Indepedence Day occasions held in Abu Dhabi, lavishly hosted by the Finnish Embassy.

On the social side, FBC engaged with the other Nordic countries: Sweden, Norway and Denmark. The regularly held Nordic Sundowner, hosted in turn by the Nordic BC’s, was/still is a popular, regular, socializing event. On the business side, the Nordic BC’s sometimes held ‘joint’ Board Meetings. Especially I recall the long-term chairman of the Danish BC, Mr. Jens Lund, Swedish BC Chairwoman, Ms Linda Nordin, and Chairman of Norweigen BG, Mr. Torger Baardseth.

Our own FBC social events included: golf tournaments, Christmas party, various themed gatherings and lectures. On the activity fringe of FBC was even the FBC Ice Hockey Team, as an example.

An organisation like FBC does not function on its own, it depends on the committed activity of members and strong dedication/support of member companies, that do count and facilitate things happen.

Through the years, I have, with gratitude, met with so many wonderful Finnish people within the realm of FBC or on the various FBC Boards - an unforgettable experience of a life time - thank you all.

Once the FBC ladies (Jaana, Tarja, Katihanna, Johanna…Erika) took over the leadership of FBC before and after my last term 2010-2013, FBC started to truly flourish.

Wishing FBC, its members and member companies all the best for the future.

Pekka Rautimo

Honourary Chairman

Finnish Business Council

Ps. Do forgive me, if I have not noted some essential FBC matter/occasion or named some person in particular, but all said happened within a span of twenty years and at least ten years ago.

 

Invest in Women: Accelerate Progress - IWD 2024

Happy International Women’s Day 2024! In honor of IWD we hosted an event together with the @swedishbusinesscouncil at @mediaonehoteldubai on this year’s theme Invest in Women: Accelerate Progress. We had a fantastic line up of speakers in our panel
⭐️Moderator: Katriina Kuusniemi, Dubai Holding
⭐️Irene Kasyoki, Bring Hope
⭐️Helena Tronner, Knowit Insight Accelerate
⭐️Sergio Hicke, Alfa Laval
⭐️Katia Al Kaisi, Education House Finland
⭐️Mohit Bathia, Electrolux

Thank you all for the interesting discussions and for making the event a huge success!

Security related key developments and trends to follow

Key developments and trends to follow in the GCC area.

Israel-Hamas conflict:

Efforts to secure a ceasefire between Israel and Palestinian Islamist militant group Hamas will continue over the coming month(s).  An agreement on a temporary truce is increasingly likely. However, a roadmap towards a ceasefire remains highly uncertain, as Israel will continue to oppose any deal that envisions a temporary truce leading to a permanent ceasefire.

Qatar will continue to lead negotiations based on the release of hostages held in Gaza in exchange for the release of Palestinian prisoners held in Israel.

Red Sea and Yemen situation:

Sudden changes in the security situation in the Red Sea and Gulf of Aden has led to merchant ships diverting their routes to longer ones increasing the shipping prices as wells as cancellations on insurances.

Yemen’s Houthi rebel movement will continue its sporadic attacks against commercial and naval vessels in the Red Sea and the Gulf of Aden over the coming month. US airstrikes against Houthi offensive assets will continue and, although they will have some impact, but they will ultimately not deter the group’s efforts. If the ceasefire in the Israel-Hamas conflict is not being agreed in February, the Houthi attacks will persist.

UN trade and development body, UNCTAD stated: “Attacks against shipping in the Red Sea by Houthis are devastating for global trade and supply chains. The attacks are not only adding to geopolitical tensions but also raising costs and leading to increased greenhouse gas emissions. Container ship transits are down 67 per cent compared to a year ago.”

UAE and the ongoing conflicts

-          Palestine: Significant humanitarian operation launched by the UAE to support the Palestinian people.

-          Yemen: The UAE joined the Saudi-led intervention in Yemen in support for the Hadi Government of Yemen. The UN brokered peace negations are still ongoing and in the case of long term peace agreement; the UAE possibly has its own agenda in this process as well.

-          Ukraine: the UAE is committed to continue efforts to find a peaceful resolution to the Russia - Ukraine conflict. UAE is also taking significant part on prisoner exchanges in between the warring parties.

Jani Hardén

Area Security Manager

Wärtsilä Middle East and Asia

How to improve your negotiation skills

We had a full house on February 1st when Amar Lazazi, Head of Procurement at Nokia Middle East and Africa gave a talk on “How to Improve your negotiation skills”!


Amar highlighted the importance preparation has in a success negotiation. Equally important is to understand the decision-making process and identify the “wants and needs” of the other party by active listening and building relationships. Additionally, emotional intelligence and cultural aspects are crucial in negotation. During the talk Amar discussed with the audience how being flexible, embracing a win-win mindset and continuously developing your skill set has great worth of significance.
The future of negotiation was also touched upon during the presentation where it will be shaped by technological advancements.

Amars Book recommendations this evening:

“Getting to Yes” by Roger Fisher and Willian Ury.

“Never Split the Difference” by Chris Voss.

The Nordic Mentorship Program Meet Up

Three months into our Mentorship Program, we celebrated a milestone in the Nordic Mentorship Program 2023-2024. This month, we had a mid-program event where mentees and mentors gathered for an engaging evening. We shared stories, tips, and celebrated progress, highlighting the positive impact of mentorship.

The Nordic Mentorship Program is more than just sharing experiences; it's about fostering growth and making lasting connections. Our program benefits both mentees and mentors, creating a two-way learning street.

A big thank you to Electrolux Group and General Manager Electrolux MENCA, Mohit Bhatia, for hosting us at your JLT offices.

If you're a member and want to join the program, stay tuned for updates in the autumn.

Click here to meet all the Mentors and Mentees.

Nordic Sundowner - Water - The Liquid Gold of our Future

On the 27th of September FBC hosted the first Nordic Sundowner of the season under the theme - Water- The Liquid Gold of our Future. As we are celebrating the year of sustainability in the UAE, we wanted to highlight the fact that water is increasingly becoming the most precious resource in the modern era, and clean water is something we can no longer take for granted.

Thanks to our fantastic panelists we all got to enjoy an interactive and inspiring panel discussion and learn about water conservation from different perspectives. We found out about the impact of fast fashion on water pollution, as well as the efforts of companies such as Lamor and Nokia in promoting water sustainability and conservation. All followed by networking and drinks with the Nordic business community. A huge thank you to everyone who came and to our sponsors Nokia and Clever Travel.

Thank you to our speakers:

Tatiana Antonelli Abella, Goumbook

Araceli Gallego, Goshopia

Mika Puustinen, Lamor

Danial Masoof, Nokia


Kick off event with the Young Professionals

On the 6th of September six European Business Councils teamed up to organise a Kick off event for the Young Professionals at Surf Club Dubai. We had a record-breaking attendance with more than 130 guests. Thanks for a great evening everyone! (Photo credit Taika Digital)

FBC goes COP28 - What is COP28?

What is COP28?

 2023 will be another historic year for the UAE. The country is going to host the 28th session of the Conference of Parties (COP28) to the UNFCCC (United Nations Framework Convention on Climate Change) from November 30 to December 12. Dubai Expo City will serve as the main venue for both delegates and exhibitors.

 COP is the apex decision making body of UNFCCC, established after the first Earth Summit in Rio in 1992 to deal with the growing threat of climate change. The Presidency and venue of the annual Summit rotate among the five recognised UN regions. 

 COP has achieved some significant outcomes since its first conference in 1995.

 Wat has been achieved so far?

 Some key outcomes from recent COPs include:

  • Defined work programmes on how all countries will adapt to climate change. For examples, see Finland’s Plan here and Dubai’s here.

  • Creation of funds to help low income and developing countries with their climate change adaptation efforts. COP27 in Egypt specifically committing to setting up a Loss and Damage Agreement.

  •  Acceleration of renewable energy deployment to ensure reduction in emission levels.

  •  Finalisation of guidelines for the implementation of the Paris Agreement*, including development of carbon markets that ensure fair competition and continued negotiations on Enhanced Transparency Framework to enhance trust in carbon reporting. Paris Agreement is an international treaty on climate change that legally binds all parties in its goal of limiting global warming below 1.5 degrees ℃. It was adopted during COP21 in 2015.

 What will be on COP28 agenda?

 Key agenda items for COP28 are likely to include:

  • Operationalisation of the Loss and Damage Fund. The $100 billion adaptation funding goal set at COP15 is yet to be fulfilled by high-income countries. Although there is an estimated daily loss of more than $200 million due to adverse climate, COP27 failed to take a stand on adaptation finance. The funding issue will no doubt feature prominently on the COP28 agenda.

  •   UN Secretary General, Antonio Guterres launched a plan at COP27 that allows all residents of the Earth to be covered by a multi-hazard early warning system over the next five years. At COP28 three follow-ups are likely to be prioritised – identifying gaps in the current systems; analysing the capabilities of people to handle the early warning system; moving ahead with implementation while making sure that funding is scaled up.

  •  A food and agricultural security plan was created at COP27. However, the plan overlooked important aspects such as nutrition, dietary shifts and existing mitigation and adaptation plans. An improved plan is likely to surface at COP28, supported by related initiatives such as the Agriculture Innovation Mission led by the US And UAE. AIM’s key aim is to increase the $8 billion funding for innovation in climate-smart agriculture to $10 billion by COP28.

  •  Beyond agriculture, oceans and oceanic life are likely to feature highly. As part of UAE’s Net-Zero 2050 strategy, the country has already made efforts to restore and enhance ecosystems like seagrasses, mangroves and salt marshes.

    What is UAE’s focus

  • UAE’s Presidency clearly reflects the government’s desire to proactively contribute to the global energy transition from carbon economies to ones fuelled by clean and renewable sources supported by technological advancements and climate-smart solutions. There is no doubt that the conference will focus heavily on the economic case for inclusive and just climate transition – and on the urgent need to find transformative solutions to the crises.

  •  It is clear that the oil and gas sector will continue to play an important role in the UAE and global economy for quite some time. Transition from hydrocarbons will take time and parallel efforts are required to ensure that global emissions will not exceed the critical 1.5 ℃ Paris Agreement threshold.

  •  Some of these parallel initiatives driven by the UAE’s commitment to become caron neutral by 2050  include:

  •  The AIM agricultural programme referred to earlier, with UAE’s $1 billion pledge.

  •  $17 billion has been spent so far to help small island nations cope with climate change impacts, and a further $400 million has been invested  to help developing countries transition to renewables.

  •  A Leadership Roadmap has been created with the aim to establish UAE as one of the leading producers and exporters of hydrogen.

  •  A first of its kind large scale carbon capture facility has been established.

  •  A plan to plant 100 million mangrove trees by the end of the decade is in place.

  •  In April 2022, the Barakah Nuclear Plant started its operations. Once fully operational, the greenhouse gas emissions of UAE’s power sector are expected to reduce considerably.

  •  A key renewables actor, Masdar, aims to generate 100 gigawatts of renewable power by the end of the decade, a goal that exceeds those set by some of the largest European nations, making UAE’s per capita renewable energy generation one of the highest in the world.

  •  Going by global reports and media coverage, significant expectations are being placed on COP28 – decisive, transformative and practical solutions are being expected and sought to the escalating climate crises that is now our reality. As Sultan Al Jaber, the President Designate of COP28 recently underscored,  “this year’s Summit must be a COP of action, one that moves the world from talking about goals to getting the job done”.

 We at FBC wish that you will join this globally significant  event with us!   

 Maria Sillanpaa

FBC Board / Founding Director Sustainability Advisory